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Posterheroes 5th Edition – Food in the Loop
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Posterheroes 5th Edition – Food in the Loop

The Posterheroes social communication contest, promoted by the Italian cultural association PLUG, is back for its fifth edition.

 

Last year, we saw competitors take on the theme of “systematic food”, and this year the contest is all about the food life cycle and its steps, focusing on how sustainability should involve all the food life cycle’s steps and players. Posterheroes, as always, aims to involve the creative community in connecting graphic communication and social commitment.

 

The whole international creative community is challenged with the task of creating a 50x70cm poster which will be judged by an international panel of experts, featuring professionals from the world of graphic design and communication. Like in previous editions, the jury will select the 40 best posters, which will be included in the initiative’s catalogue and which will be part of future exhibitions and events organised by PLUG.

 

The public presentation of the contest will take place during Turin Art Week, when the city becomes the capital of Design and Visual Arts. Posterheroes takes part in this event with their own exhibition at “The Others” fair (November 6th-9th) and will be displaying a selection of past posters.

 

The competition begins on November 8th 2014 and entries must be submitted by 1st March 2015. The official brief, regulations and information about the jury can be found on the Posterheroes website.

 

 

 

Il concorso di comunicazione sociale di Posterheroes, promosso dall’associazione culturale PLUG, torna per la quinta edizione.

 

La scorsa edizione ha affrontato il tema dell’alimentazione consapevole, e quest’anno sarà dedicata al ciclo di vita del cibo, e aprirà il dibattito sulla filiera del cibo a 360°, focalizzandosi sul concetto di coinvolgere tutte le fasi del ciclo di vita del cibo e tutti gli attori che ne fanno parte. Posterheroes, come sempre, cerca di coinvolgere tutta la comunità creativa a promuovere il legame tra comunicazione grafica e impegno sociale.

 

Il compito per tutta la comunità creativa è di realizzare un poster-manifesto in formato 50x70cm che verrà valutato da una giuria internazionale. Come in edizioni precedenti, la giuria selezionerà i 40 poster migliori che saranno inclusi nel catalogo dell’edizione e che faranno parte di futuri mostre ed eventi organizzati da PLUG.

 

Il lancio ufficiale avverrà durante la settimana di Torino Art Week, quando la città diventa capitale del design e delle arti visive. PLUG sarà presente a The Others (6-9 novembre) con la Posterheroes Exhibition, dove verranno esposte diversi poster delle prime 4 edizioni.

 

La gara comincia l’8 Novembre e partecipanti dovranno consegnare il proprio poster entro il 1° marzo 2015. Il brief ufficiale, il regolamento e più informazioni sulla giuria sono disponibili sul sito web di Posterheroes.

 

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Some exhibitions

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An overview of past selected posters

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The calendar

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